How to Create a Media Page for Your Site

how to create a media page

Since updating my site last year, I’ve received a load of beautiful comments on my Media page, so today I thought I’d share another sneak peek from my upcoming course and give you some useful tips on how to create a Media page of your own.

Your Media page is essentially your highlight reel.

It tells the world in clear, succinct ‘n’ simple terms who you are, what you’ve done and where you’ve been seen. It also amplifies your credibility (yep!) and tells those looking for a featured guest for their online program, or hunting for a stellar interviewee why they should consider you.

As an added bonus: I can’t tell you how handy it is when I’m doing interviews to be able to say: ‘Here’s the link for my Media page so you can grab my bio and headshots.’ Simplicity. That’s my kinda bliss.

Below are some guidelines on what to include to give you a solid platform to leap off, but as always, take what resonates and weave your magic through your page so it’s all you.

Just like your About page, this section of your site is a dynamic, ever-evolving beast so go wild with tweaking, adding, subtracting, refining – or starting over completely – along the way.

And don’t despair if you’re yet to gain coverage elsewhere online or in traditional media. You can simply use this page as a place to house your bio and some great photos of yourself before you wander down that path.


What to include  

#1: THE INTRO (or longer bio)

In a couple of paragraphs, sum up what you do and where you’ve been seen, leading with the most important information and your finest credentials.

Call out your big wins. Dive into your mission. Mention your years of experience. If you’ve been given an impressive testimonial, mention it here (For example: The New York Times hailed her ‘the Countess of Consciousness.’)

There’s no right or wrong here, but I’ve written my introduction in first person to keep it connective and in line with the tone of my site.

Conversely, your professional bio should be in third person, but we’ll get to that below.

#2: AS FEATURED IN LOGOS

Use Photoshop – or a designer – to whip up a visual representation of where you’ve popped up.

I also have an ‘As Featured In’ graphic in my sidebar which allows you to click through to my Media page when you hover over it (which serves a purpose, as this page isn’t highlighted on my top navigation bar).

#3: FEATURED INTERVIEWS

Been fielding interview q’s like a boss? Share a collection of your favourite interviews, aiming to showcase your expertise on a variety of topics that you’d ideally love to be known for.

#4: PROFESSIONAL BIO

Third person. The essential facts. What you do. How you’re described. What you’ve created. All of this belongs in your professional bio.

In addition, ensure you include: links to your site and your social media profiles, and either your contact details, or a link to your Contact page.

#5: HEADSHOTS

When you’re interviewed, other bloggers/ the media will ask for a headshot – or several – so include a range of quality shots here that they can take their pick from. Different styles work well too (that is, a more ‘official’ looking headshot, fun lifestyle images, different angles).

Ditch the cropped or blurry shots in favour of professional-looking snaps (even if they weren’t actually taken by a pro). Standing against a plain wall or fence, with natural lighting and a tripod is a great option if you’re not yet ready to invest in professional pics.

Also worth including here: images of your products, if relevant.

#6: LOGO 

Along with your headshot and bio, you’ll often be asked to provide your logo when you’re interviewed or spotlighted, so having a high res version available for download on your Media page will make things at least 650 times easier for everyone. Win.

#7: TESTIMONIALS

People saying lovely things about you? Throw a few compliments in here, linking back to your Praise page for the full list.


Extra considerations

I have a few updates planned for my own Media page (yay, evolution) and below are some additional ideas you might like to explore too:

// Video. This can be in the form of a piece-to-camera, a show reel (particularly useful if you’re looking for speaking or presenting gigs), or a mash-up of where you’ve been seen and the purpose, or why, behind your work in the world. Be creative with this one, and if you’re ready to, consider bringing in a pro to take it to the next level.

// Podcast/ audio links. To show your skills across a range of media platforms.

// Press clippings and published articles. Snippets or downloadable PDF’s that feature your quotes, or are written by you.

// A ‘Product’ Section. Short paragraphs on your products, linking through to your sales pages. Be sure to include product images and kind words from others.

// A list of relevant and favoured topics. Are you expert on women’s health? Social media strategy? Yoga? Make a list of topics you love to be interviewed on.


This is a preview from my upcoming blogging ecourse. It’s unlike anything else out there. It’s about blogging from the inside out. Bringing soul to your site. Infusing serious ‘how to blog’ substance with a whole lotta heart. 

Do you have a Media page? Thinking of adding one? Share below.

(and always ever-grateful for your helping in spreading the love. Use the buttons below to give this post wings on Twitter/ F’Book/ Pinterest).

Related Posts Plugin for WordPress, Blogger...

24 Comments to “How to Create a Media Page for Your Site”

  1. Rach you amazing soul!
    This post couldn’t have come at a more perfect time and has kicked my butt right into gear! Your guidance is so clear and to the point. Love love love it x

  2. This is awesome Rach! I absolutely love the little sneak peek you are doing. I can’t wait for the launch of the e-course :) xx

  3. This is awesome and you’ve given me a lot of inspiration. I’m currently wireframing my new site and I’m also creating a media page. I’ve been asked to participate in a number of online programs and webinars and I’m forever back and forth sending logos, bios and photos. This is great one-stop shop to direct people here to get your info and pics from your media page. Love that.

    And can I let you in on a little secret? I really love your Contact page too. ;)

    In an age where so many websites tend to blend in and look very same, same, yours is definitely a stand out. Congratulations to you for being 100% authentic and original. x

    • Shae, I can’t tell you how much time this saves – I was forever hunting around for this stuff, and then having trouble with the images not attaching to emails and so on. This = so damn easy.

      And that means the world to me as ‘doing it differently’ and bringing creativity to my work is SUPER SUPER important to me. Cherishing those words. (and – if I can say this – I like my Contact page too!) xo

  4. Very informative post – I am super inspired to create my own Media Page – Thanks a million. Oh and I adore your little ending “give this post wings” – just beautiful

  5. Hi Rachel

    Thank you. What a fantastic article and such great advice. Its really appreciated. I am currently doing B-School (unfortunately have only just come across your website and your B-School offer – though will let other know about it for next year) and this information is gold. In the process of developing my second business and website so this will definitely come in handy. I look forwarding to reading your blog regularly from here on in, and will opt in to your newsletter list and spread the love. Thanks again.

    Regards, Lucy

  6. This just gave me the kick in the butt I needed. Time to head out, find some sunshine and take those headshots I’ve been putting off. Thanks for the heart-led inspo, Rach!

  7. Am impressed with the tips dear. It has made me removed my hat which made me an underground rapper to be seen by the rays of the public. Am grateful rach. listen to dis little freestyle 4 u.??
    ?Wokup last nyte with some daze mood
    ?face down ? but I wonna bit de moon
    ?gad tallents on my plate….I need a spoon
    ? Rachel’s tips on ma finger tip…I gad to boom… yeahh
    Dats 4 u Rachel.THANKS ONCE MORE

  8. Am impressed with the tips dear. It has made me removed my hat which made me an underground rapper to be seen by the rays of the public. Am grateful rach. listen to dis little freestyle 4 u.??
    ?Wokup last nyte with some daze mood
    ?face down ? but I wonna bit de moon
    ?gad tallents on my plate….I need a spoon
    ? Rachel’s tips on ma finger tip…I gad to boom… yeahh
    Dats 4 u Rachel.THANKS ONCE MORE

  9. Am impressed with the tips dear. It has made me removed my hat which made me an underground rapper to be seen by the rays of the public. Am grateful rach. listen to dis little freestyle 4 u.??
    ?Wokup last nyte with some daze mood
    ?face down ? but I wonna bit de moon
    ?gad tallents on my plate….I need a spoon
    ? Rachel’s tips on ma finger tip…I gad to boom… yeahh
    Dats 4 u Rachel.THANKS ONCE MORE

Leave a Reply

Your email address will not be published. Required fields are marked *